HLR Request Overview
When you perform a HLR (Home Location Register) request you get very specific information on a mobile number – whether or not the number is accurate, if it is active, if it is roaming, which network it is currently subscribed to, where the customer is located and if the number has been ported. This information can be invaluable when planning messaging campaigns, in terms of keeping costs down, targeting accurately – why pay to send messages to numbers that are inactive or incomplete? and keeping customers happy – why should they pay to receive a message from you whilst they are roaming? Having accurate network information also means that numbers can be billed and routed accurately.